Digital Marketing Manager at Filmhouse Cinemas Limited

Filmhouse Cinemas Limited is a fast-growing film exhibition company with expertise in cinema operations, site management, cinema development consulting, design fit-out, project management, film distribution, rights acquisition, and content development.

Job Details

Job Title: Digital Marketing Manager
Location: Victoria Island, Lagos

Role Overview

The Digital Marketing Manager will manage online marketing activities, improve brand visibility, and support audience growth across all digital channels. The role requires strong analytical skills, creativity, and the ability to deliver measurable results.

Key Responsibilities

• Evaluate customer experience across multiple digital channels
• Manage and track the digital marketing budget
• Identify trends and insights to improve performance and spending
• Develop creative strategies to increase leads and engagement
• Manage all company social media accounts
• Work with in-house designers to create effective digital materials
• Research competitors and recommend improvements
• Manage influencers for brand and film marketing campaigns
• Create digital strategies that improve ROI for Filmhouse and FilmOne
• Prepare performance reports using data and analytics tools
• Plan, execute, and optimize social media campaigns for various film titles

Qualifications and Skills

• Bachelor’s Degree in Mass Communication, Marketing, or related field
• Minimum of 5 years experience in digital marketing
• Experience in developing and implementing digital marketing strategies
• Strong social media management skills
• Knowledge of Google Analytics and SEO
• Ability to use photo and video editing tools
• Strong analytical and problem-solving skills
• Ability to take ownership and work with minimal supervision
• Passionate, innovative, and trustworthy with leadership ability