Marketing Manager at Ziba Beach Resort

Ziba Beach Resort is Nigeria’s first overwater beach resort. We offer a mix of relaxation, family friendly fun, and memorable experiences by the ocean. Guests enjoy unique views, exciting activities, and a variety of food and leisure options that make each stay special.

Job Details

Job Title: Marketing Manager
Job Type: Full time, onsite
Location: Lagos
Experience Level: Minimum of four years
Qualification: Bachelor’s degree in Marketing, Communications, Business or related field
Job Field: Marketing, sales, brand management, business development

Role Overview

The Marketing Manager will plan and run marketing activities that increase resort visibility, drive bookings, and support revenue growth. The ideal candidate understands hospitality, is comfortable with digital and offline marketing, and can manage campaigns from idea to review.

Key Responsibilities

• Develop and implement marketing plans to increase awareness, occupancy, and revenue
• Manage the resort’s online presence including website, social media, Google listings, online travel agents and advertising platforms
• Plan and run campaigns across digital and offline channels and report on performance
• Create and supervise content such as social media posts, blogs, email newsletters and promotional materials
• Ensure all messages follow the brand voice and visual style
• Coordinate photo and video content that highlights the resort’s facilities, events and guest experiences
• Support brand and public relations activities
• Build and manage relationships with media partners, influencers and content creators
• Identify and grow partnerships that support group bookings, events and corporate retreats
• Engage travel agents and corporate clients to promote the resort
• Develop promotional packages and event ideas that attract guests during peak and off peak periods
• Carry out market research to track trends, competitor activity and new opportunities
• Monitor and analyze marketing results using data to improve future campaigns
• Manage the marketing budget and ensure effective use of funds

Qualifications and Skills

• Bachelor’s degree in Marketing, Communications, Business or a related field
• Master’s degree is an advantage
• Proven experience in hospitality marketing, brand management or a similar role
• Strong knowledge of digital marketing, social media trends, search engine optimization, paid advertising and analytics tools
• Excellent written and verbal communication skills
• Creative mindset with attention to detail
• Ability to manage multiple projects and deadlines at the same time
• Strong leadership, planning and organizational skills
• Comfortable working under pressure in a busy hospitality environment

Salary

N300,000-N400,000

How to Apply

Interested and qualified candidates should send their CV using Marketing Manager as the subject of the email.