Recare
Recare is a renowned leader in the personal style and beauty care industry across Africa. With strong operations in Nigeria and South Africa, we provide innovative products and strategic solutions to the growing beauty market.
Location: Isolo, Lagos
Employment Type: Full-time
Application Deadline: 31st May, 2025
Position Overview
We are looking for a skilled and passionate Digital Marketing Executive to join our dynamic team. In this role, you will be responsible for developing and executing online marketing strategies to increase brand awareness, drive customer engagement, and support business growth across all digital platforms.
Key Responsibilities
Digital Strategy Development
- Create and implement digital marketing plans that align with company goals
- Segment target audiences and define campaign objectives
- Allocate budget effectively across digital channels
Campaign Management
- Lead digital campaigns across social media, email, SEO, content marketing, and paid advertising
- Optimize performance to ensure high engagement and lead conversion
Content Creation & Management
- Oversee the development of engaging content such as blog articles, videos, and infographics
- Ensure all content resonates with the target audience and reflects the brand identity
Social Media Management
- Grow and manage social media presence
- Plan engaging content calendars and interact with followers to build community
SEO and Web Optimization
- Improve search engine rankings through keyword research and on-page SEO
- Monitor website performance and suggest improvements for user experience
Budget and Team Leadership
- Manage marketing budgets and ensure effective ROI
- Lead and guide a team of digital marketing professionals
Reporting and Insights
- Track key metrics such as website traffic, engagement, and conversion rates
- Prepare insightful reports for stakeholders and recommend actionable improvements
Candidate Requirements
- B.Sc or HND in Marketing, Mass Communication, or Information Technology
- 3 to 5 years of hands-on digital marketing experience
- Strong command of analytics tools such as Google Analytics, WebTrends, Omniture, or NetInsight
Key Skills & Competencies
- In-depth knowledge of digital marketing trends and best practices
- Excellent analytical and problem-solving abilities
- Creative thinking and innovation
- Strong communication and teamwork skills
How to Apply
Qualified candidates should send their CV. Please use the Job Title as the subject of your email.
To apply for this job email your details to recruitment@recarecos.com