Digital Marketing Manager needed at Ecozar Technologies

 Ecozar Technologies is a leading solar energy company in Nigeria, specializing in the design, installation, and maintenance of micro and mini-grid solar projects, as well as inverter power backup solutions. We are one of the top solar companies in Lagos, committed to meeting the energy needs of Nigerians. At Ecozar, we strive for excellence in every project, focusing on sustainable energy solutions for a brighter future.

Position Overview

Ecozar Technologies is currently seeking a Digital Marketing Manager to enhance our online presence and drive sales through various digital marketing channels. The ideal candidate will be responsible for developing and executing marketing strategies, managing campaigns, and ensuring optimal brand positioning across digital platforms.

Job Title: Digital Marketing Manager
Location: Ikeja, Lagos
Employment Type: Full-time

Key Responsibilities

• Plan, execute, and manage digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Build and maintain a strong social media presence to engage with our audience.
• Measure and report on the performance of all digital marketing campaigns, optimizing them based on ROI and KPIs.
• Analyze trends and insights to optimize marketing spend and performance.
• Develop creative strategies for business growth.
• Execute conversion experiments and tests to improve user engagement.
• Work closely with internal teams to design landing pages and enhance user experience.
• Use strong analytical skills to evaluate customer experiences across various channels.
• Optimize user funnels and conversion points for better results.
• Collaborate with agencies and vendors to drive successful campaigns.
• Stay up-to-date with emerging technologies and digital marketing trends.

Qualifications

• A B.Sc/M.Sc Degree in Marketing or a related field.
• Proven experience in leading SEO/SEM, email marketing, social media, and display advertising campaigns.
• Creative with a deep understanding of audience targeting and digital campaign strategies.
• Experience in optimizing landing pages and user funnels for better performance.
• Expertise in A/B testing and multivariate experiments.
• Proficient with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Hands-on experience with ad serving tools (e.g., DART, Atlas).
• Skilled in setting up and optimizing Google AdWords campaigns.
• Working knowledge of HTML, CSS, and JavaScript.
• Strong analytical skills with a data-driven approach.
• Familiarity with the latest trends and best practices in online marketing.

Salary

N200,000 – N300,000 per month.

Application Deadline

April 28, 2025

How to Apply

Interested candidates should send their CV with the job title as the subject of the email.